Video: Mike Cooper, PHD Worldwide CEO, talks about Source

‘A Beautiful Constraint’, the new book from Adam Morgan, founder of eatbigfish, explores how PHD applied a “can if” thinking to its business with Source, PHD’s online planning system which allows the whole PHD network of 2500+ employees to collaborate on client briefs.  As part of the book’s launch Mike Cooper, PHD Worldwide’s CEO, sat down to talk about benefits of Source in more detail. 

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